Well that's it in a nutshell and that should end the thread right there. If you are interested in rugby go and support Coventry Rugby Club.
The fact is there are loads of local rugby clubs you could support; Coventry, Broadstreet, Earlsdon, Barkers.....
However I do feel the concepts of club loyalty are slightly different between Football and Rugby. The bottom line is people can have their own principles but it comes down to freedom of choice.
I had my reasons for not going to Northampton, some fans chose to go....and I respected their freedom of choice to go. Yes there were reasons not to go, but 'I just want to support my team whatever' was also a good reason to go.
There is no obligation to support Coventry City or Coventry Rugby or Wasps. Self promotion has been driven by complacency at Coventry City and Coventry Rugby in the past. Rowland Winter is a breath of fresh air at Coventry Rugby and has really opened up communication with the fans backed by Chairman John Sharpe and business manager Lara Hunter. The club really has some momentum going and everyone involved feels part of it.
Fisher and Seppala should look and learn. I have often said on here it is not what SISU have done more the way they go about it that is at fault. They have missed opportunity after opportunity to engage the fans and get them on board.
Fans also have a part to play in promoting their own club and bringing in new customers. But just slagging off the opposition is a promotional campaign doomed to failure.