dutchman
Well-Known Member
BT Sport has announced that more than 10,000 pubs, clubs, betting shops, hotels and other commercial premises have signed up to its TV packages.
In addition to 38 top-flight football matches, BT has secured rights to Aviva Premiership rugby, Scottish, European and worldwide league football, WTA tennis, the 2013/14 FA Cup and the UEFA Europa League.
Bruce Cuthbert, director of Commercial Customers, BT Sport, said: "Pre-season has gone incredibly well for the BT Sport team. Signing up more than 10,000 commercial customers before a ball is kicked in the Premier League is a fantastic achievement.
"BT Sport is an affordable and exciting new service for pubs, clubs and their customers. Interest has been phenomenal and underlines the value, quality and broad appeal that we offer.
"We are particularly delighted that this includes brand new commercial customers for premium sports who have historically been unable to afford Sky's high prices.
"Our success in the commercial TV sports market adds to our achievements in the consumer area, where more than a million households are ready to enjoy BT Sport and where we have agreed a deal with Virgin Media to make BT Sport available to its 3.8 million TV customers."
The company launches its coverage of the Premier League season with Liverpool vs Stoke at 11.30am on Saturday (August 17).
In addition to 38 top-flight football matches, BT has secured rights to Aviva Premiership rugby, Scottish, European and worldwide league football, WTA tennis, the 2013/14 FA Cup and the UEFA Europa League.
Bruce Cuthbert, director of Commercial Customers, BT Sport, said: "Pre-season has gone incredibly well for the BT Sport team. Signing up more than 10,000 commercial customers before a ball is kicked in the Premier League is a fantastic achievement.
"BT Sport is an affordable and exciting new service for pubs, clubs and their customers. Interest has been phenomenal and underlines the value, quality and broad appeal that we offer.
"We are particularly delighted that this includes brand new commercial customers for premium sports who have historically been unable to afford Sky's high prices.
"Our success in the commercial TV sports market adds to our achievements in the consumer area, where more than a million households are ready to enjoy BT Sport and where we have agreed a deal with Virgin Media to make BT Sport available to its 3.8 million TV customers."
The company launches its coverage of the Premier League season with Liverpool vs Stoke at 11.30am on Saturday (August 17).
