Who owns the rights to sell the advertising boards? They're looking very sparse though I guess in the internet/ social media age they're practically redundant
Football is about more than 90 mins for some fans, its a family day out. My mates kids are 3yo and absolutely love going to the games. Dressing up in their kit, waving or putting thumbs down at the players depending on where we are sat in the ground (away team warms up by the family stand). Playing the games in the concourse and the highlight meeting Sky blue Sam before and at half time of the game for a cuddle or high five! They watch at least 45 mins of the game and know the words to every Sky blues song. By 60 mins they can become restless and he often gives them a tablet to play on so we dont feel the need to entertain them and can enjoy the rest of the game. I think this season they may start to make the full 90 mins without technology but right now it helps.
To suggest people should not take kids who love everything about the day but cant make the full 90+ extra time is a bit harsh!