It’s not my vote that needs to be won, despite my overwhelming reservation about Starmer, Reeves and the direction he is going - when push comes to shove that’s where it will probably go.
But if you’re someone who doesn’t engage in voting, or voted Tory in 2019 because you believed respecting the referendum was the right thing to do, what is it that the Labour Party have to offer that will make you engage or switch vote?
But there will be plenty like you who aren't totally happy with the current leadership and will say exactly the same. "It's not about me, it's about convincing those that aren't traditional Labour supporters" Those individuals soon add up.
If you look at much of the polling, it's just as much a problem getting those that say they support Labour policies to actually vote. The general public that tend to vote for the Tories tend to go out of their way to ensure the get their vote cast, whereas those more likely to vote Labour (and the left in general) aren't as bothered.
As has been mentioned, that may be because the left is far more ideological and fractured, making it seem less imperative, when the result of that is ending up with something far worse than the less than ideal policies they vaguely agree with.
As for engaging the less interested, in that case Tory playbook of slogans and simple, vague policy outlines that would seem to agree with most people in some form. i.e. better immigration policy, increased public spending, higher taxes on the rich. Will appeal to many, yet the actual thing all those people want will be vastly different.