The USA-based businessman behind a plan to get the
Sky Blues back to the Ricoh Arena has revealed more details about his project.
Dallas-based Coventry-born businessman Martin Kelman insisted he had to act now after a similar idea was put online and then removed by an anonymous group known as “The Highfield Road Group” - something he feared would result in distrust of the online fundraising concept.
The previous group stated it sought ownership of the club,
but Mr Kelman insists he is interested only in negotiating a deal with Ricoh Arena operators Arena Coventry Limited (ACL) for the club’s rent.
A long-running rent dispute between the football club and stadium bosses has seen the
club move to play ‘home’ games 35 miles away in Northampton.
He plans to use his online fundraising business, known as CrowdBoarders, to raise around £3million from fans to secure a rent deal, with any excess funds being paid into the club.
Mr Kelman said people would not be asked to part with cash until it became clear there was enough interest for the idea to take off.
“At this time it is a simple pledge until the amount required is determined by Sisu and ACL,” he said.
“No money will change hands until the rent is finalised. Once the amounts are set, it is important to start to show the support as we all know £2m to £3m is a good ‘ballpark’.
“All funds raised would go directly into the club in entirety with excess utilised for operational costs.
“A water fall starts with a drop of rain, as long as we have continued momentum we will continue it until we can reach agreement even if this takes a year or more.
“This change has to take place, and the Coventry fans now have the mechanism to make this change if they want it enough and will support the model to make it happen.”
Martin Kelman with his wife Lucia Amador at the Ricoh Arena Mr Kelman admitted this would be the first project his company had undertaken but that it had other fund-raising projects in the pipeline.
He said: “CrowdBoarders currently has about 25 projects in the planning phase, including the Guards’ Museum Centenary Garden, in London, and two major sporting events.
“This will be the first launched due to the time-frame involved and the personal interest I have in the future of CCFC.”
Asked how the level of rent would be set, and payment managed, he said: “This will be a negotiable area, ultimately the return of the football club is in ACL’S best interests so we anticipate them acting accordingly and being realistic for both the club and the city.
“Ideally it would be on a pre-paid annual basis to prevent the rental issues arising again which ultimately led to the current situation.”
Mr Kelman has said he is now putting the final touches to the fundraising platform and expects it to go live within the next few days.