From The Times, 28 April:
One of the best ways of losing money over the past few years has been investing in football clubs. Fans buy the shares not on the basis that they might or might not be a good investment but through tribal, not to say blind, loyalty.
Owning a rugby club has not been an easy way to riches, either.Wasps, one of the better-known names in the game and owner of one of the biggest grounds in the sport — and one of the country’s biggest convention centres, to boot — is raising between £25 million and £35 million through the issue of retail bonds offering a coupon of 6.5 per cent, among the highest returns available on the London Stock Exchange’s quoted Orb market.
Wasps bought the Ricoh Arena in Coventry in the autumn. It needs to repay the £13.4 million loan it took out as part of the £20 million purchase. The bonds issue will do this, without requiring Derek Richardson, the Irish businessman and owner of Wasps, to sell any of his equity.
This should raise question marks. The most obvious course would be for Wasps, along with its new acquisition, to float on the Alternative Investment Market and seek fresh funds that way. The trading record of the companies involved may well have precluded this. The prospectus shows that Wasps lost £392,000 at the attributable level in the last financial year. The Ricoh Arena lost more than £2 million. There were good reasons for this, not least the fact that Coventry City Football Club decamped from the stadium for a while. At its new home, Wasps will be better placed, but no one is suggesting much better than break-even this year.
Anyone buying into a seven-year retail bond wants, at a minimum, certainty that the company issuing it will be in existence in seven years’ time. Wasps almost certaintly will be — those non-rugby conference and hotel facilities provide two thirds of the revenues — yet that yield, though attractive, is not the only such available on the stock market. Phoenix Group, the insurance consolidator, is up there; various infrastructure funds offer a similar return. The usual high yielders, Vodafone and the pharma and tobacco stocks, are not far behind and offer much less risk.
My advice Avoid
Why Though the coupon is attractive, the company is not yet in profit and there are far safer sources of income on the stock market
Minimum investment £2,000