Why? Everyone keeps on referencing the Brentford and Brighton "models". This is what we have started doing well, and we need to keep going. We buy the right players, at the right time, for the right price, and then sell when offers come in we can't refuse. We re-invest by possibly replacing with 2+ high potential players, growing the depth of the squad, with part of the cash used to sustain the club.
The health of this squad has never been better, we may be a few players short in terms of depth but pretty much only had one loan around the first team all season.