SBT I don't see that much evidence of them "gambling on reaching the Premiership", do you? We signed one player for money last season and made a huge surplus on the transfer balance sheet. Not exactly "going for it"! It looks a lot more like an attempt to cut all costs, which is standard hedge fund behaviour. If anything was uncharacteristic for a hedge fund, it was the original Ranson blueprint of "speculate to accumulate"; that simpy isn't what these companies do. In on the cheap, cut costs, sell a profitable business on in under two years (often as little as three or four months!) is the usual hedge fund plan. They are in completely unfamiliar territory here.