Effectively they’re creating a game of cricket for those that don’t like cricket
This is the problem. Why are they looking at that market but not the people who are drifting away from the game because they keep messing with it.
Both one day competitions had record attendances last year, the idea that you need to reinvent T20 to get people in is nuts.
Forget county cricket, you'll never have packed stadiums for that. And because of pitch preparation the days of cricket festivals at smaller grounds are disappearing. Although personally I'd bring them back. Surely better to play a county game at a packed C&W or Stratford than an empty Edgbaston.
The elephant in the room is test cricket. They can't seem to grasp that the problem is simply over saturation. Look how long England were away for this winter, then the new county season was starting as soon as they were back and the next round of tests will be up soon. If you have a 5 game home series and a 5 game away series each year it would go back to being an event.