You are right we do need more to go to games. Embarrassed to say that I am one of them, that no longer attends.
I had a season ticket from 1984 until 2 seasons ago. I stopped going because of the way my club was being ran, the fact that as a fan I was no longer being engaged by the club or entertained by the performances. The wingeing that went on around me, the over the top stewarding made the match day experience a very poor one, so I could not justify spending money on another ST.
The last season I had one, I even left a few games early as I was not enjoying them. It had taken a long time to get to that point, it started with Richardson and Robinson, moving JSBs from the block 4 area without consulting the ST holders because a few had 'moaned' about it being close to the away fans. This saw our ST holders in the family drop from 12 to 7 then we moved to Block 14 or 15, then that got closed 'for safety', 'Kill the atmosphere' more like. Anyway after something like 28 years of having a season ticket I thought stuff it. I did start to get interested again last season and was thinking about buying a half year at xmas until the big troubles started. Now, I'm out until SISU are gone, and the day they are, provided we are playing in Coventry, not near too, I will buy a new ST for me and my son, unless he has left school and started work by then, then if he wants to suffer he can pay for himself.