TheParsonsHose
Member
I suppose chasing something that they may not be able to get ie a lost cause takes the emphesis off players? Perhaps this is just a smoke screen?
Article in business section of London paper...
Investment company SISU are to take a fifty percent share in the Ricoh Arena, home of Coventry City Football Club, which is also owned by SISU. The football club has been carrying debt for several years, with SISU having to inject capital into the club to keep it in existence. The investment company see the purchase of the share of the arena as a way of capitalising on the income stream from non footballing events and other accompanying assets at the area.
Business analysts say SISU`s main strategy behind purchasing the football club was always the eventual full ownership of the arena and surrounding land, which was seen as having a strong return for investors.