PR Campaign Assignment... Opinions Wanted Please From Stay-Away Fans! (1 Viewer)

abaldwin

New Member
The assignment says budgeting is not wanted haha.
It's a campaign to pressure SISU into doing it to boost attendances. I appreciate the opinion though, thanks
 

valiant15

New Member
The assignment says budgeting is not wanted haha.
It's a campaign to pressure SISU into doing it to boost attendances. I appreciate the opinion though, thanks

We don't want the attendencies boosted infact it would be great if less people went.
 
J

Jack Griffin

Guest
Hi there,
My name is Alex and I have just joined this site. It looks a good website and I'll hope to use it in the future.

However, I have been set an assignment to create a PR Campaign for our favourite sporting organisations. In my case, it is Coventry of course!

The campaign I've been thinking about is the idea to improve public relations with the club and fans by introducing a complimentary coach service from Coventry to Sixfields and back as a way of improving attendances. The coach currently costs £7.50.

The question is: Stay-away fans, if the club introduced a free coach service to Sixfields from Coventry and back, would you then attend the 'home' games?
Answers: Yes, No (and if you like, give a more detailed opinion on the idea).

Thanks for any responses in advance and see you at the Molineux tomorrow!

Maybe they should get someone intelligent to do this assignment, the answer is simple , move the club back to the Ricoh.
 

abaldwin

New Member
Alright thank you very much for the feedback. It just seems the relationship amongst fans would become just further fractured and the campaign would not be a success therefore it would not be pursued (if this were to be a real campaign).

Of course there are campaigns like NOPM already in place and so returning to the Ricoh is a campaign I cannot really do, unfortunately.

Are there any other initiatives any of you fans believe would be worth pursuing (on a serious note!) The deadline is for tomorrow at 8pm, so any good ideas would be well received. Thank you again!
 

Samo

Well-Known Member
Assignment my arse! Desperate owner exploring a possibility.
 

coop

Well-Known Member
my mate gets a free car and petrol and has two free season tickets and still wont go to sixfields i want be going either
 

Hobo

Well-Known Member
PR campaign free coach....they just haven't grasped the concept of why the fans are so pissed off! Cart in front of the horse comes to mind.
 
C

cw36

Guest
Even if there was free travel from my home in Wigan i would not go. WE NEED TO GET BACK HOME.
 

Grendel

Well-Known Member
Alright thank you very much for the feedback. It just seems the relationship amongst fans would become just further fractured and the campaign would not be a success therefore it would not be pursued (if this were to be a real campaign).

Of course there are campaigns like NOPM already in place and so returning to the Ricoh is a campaign I cannot really do, unfortunately.

Are there any other initiatives any of you fans believe would be worth pursuing (on a serious note!) The deadline is for tomorrow at 8pm, so any good ideas would be well received. Thank you again!

The reality is that the PR side has been an unmitigated disaster. Gates last season hovered around 10,000 and half were season ticket holders.

The projected attendances couldn't have been more than 3,000 unless the forecast planner was deluded.

The mission should always have been to secure as many season ticket holders as possible. The club should have offered all season ticket holders a free seat to the Bristol game and if possible free parking. Then there should have been an attempt to secure as many of them at a discounted price - say 15% below the advertised price. The season ticket holders who signed up should then have been given "rewards" such as club shop discounts, food vouchers, free corporate upgrades if they introduced additional paying customers to games.

The approach has been lazy and ill conceived to say the least.
 

skybluelee

Well-Known Member
Happy to pay the £65 fuel bill to get to the Ricoh from Weymouth as I used to do regularly.

Even if you offered to pay ME £65 to chauffer me to Northampton and throw in complimentary blow jobs from a stunner of my choice, it would still be a no.

Nopm
 

hill83

Well-Known Member
Happy to pay the £65 fuel bill to get to the Ricoh from Weymouth as I used to do regularly.

Even if you offered to pay ME £65 to chauffer me to Northampton and throw in complimentary blow jobs from a stunner of my choice, it would still be a no.

Nopm

You could always take the ride and the blowy then stand on the hill nursing a semi?
 
J

Jack Griffin

Guest
The reality is that the PR side has been an unmitigated disaster. Gates last season hovered around 10,000 and half were season ticket holders.

The projected attendances couldn't have been more than 3,000 unless the forecast planner was deluded.

The mission should always have been to secure as many season ticket holders as possible. The club should have offered all season ticket holders a free seat to the Bristol game and if possible free parking. Then there should have been an attempt to secure as many of them at a discounted price - say 15% below the advertised price. The season ticket holders who signed up should then have been given "rewards" such as club shop discounts, food vouchers, free corporate upgrades if they introduced additional paying customers to games.

The approach has been lazy and ill conceived to say the least.

SISU have a track record they need to maintain.
 

oakey

Well-Known Member
No I will not attend home games outside Coventry.
I speak as a (former) season ticket holder of 40 years standing.
 

RegTheDonk

Well-Known Member
.....
The question is: Stay-away fans, if the club introduced a free coach service to Sixfields from Coventry and back, would you then attend the 'home' games?
Answers: Yes, No (and if you like, give a more detailed opinion on the idea).

No. But perhaps yes if it was a free ride to stand on the Hill.

Presume this is a college PR assignment, you're doing marketing as part of your business studies? People on here would gladly pay £20 to watch the game if it was back at the Ricoh, and they'd probably spend £10 plus on a few pints and a program. So freebies (which will actually cut into the profits anyway) isn't the answer, IMHO.

Marketing means understanding your customers needs, and the only thing that the stay aways want is a move back to Coventry. Unless this is on the cards, you are wasting your time. You need to PR campaign promoting a viable and genuine attempt to broker a deal with the Ricoh, or photo shoots of the first bricks being laid at the new ground.

Of course, this means contacting Fisher to actually start him moving in that direction. Good luck with that one!
 

abaldwin

New Member
Thank you for your detailed opinion.
Close but no cigar... I am doing Sports PR and Journalism at University but I've just started so I appreciate I'm no good as of yet.
Apart from the Ricoh Arena, have you got any other initiatives you'd like to be seen introduced to the club? (Open to anyone to give an initiative)
 

DaleM

New Member
Thank you for your detailed opinion.
Close but no cigar... I am doing Sports PR and Journalism at University but I've just started so I appreciate I'm no good as of yet.
Apart from the Ricoh Arena, have you got any other initiatives you'd like to be seen introduced to the club? (Open to anyone to give an initiative)

How about a PR campaign against SISU ?
 

RegTheDonk

Well-Known Member
Thank you for your detailed opinion.
Close but no cigar... I am doing Sports PR and Journalism at University but I've just started so I appreciate I'm no good as of yet.

Alex, don't do yourself down mate, nobody has said you're "no good". Belief in yourself is the first hurdle of a journo. Good luck with your career, perhaps we'll some day have another City fan reporting alongside Geoff Foster.
If you want to do a good PR job for SISU, just copy and paste Les Reid's column :laugh:

Apart from the Ricoh Arena, have you got any other initiatives you'd like to be seen introduced to the club? (Open to anyone to give an initiative)

You could get Fisher to ban the CWR commentary. They we'd HAVE to go and watch.
 

The Reverend Skyblue

Well-Known Member
can I just say a big No to any initatives the club promote getting more fans into that awful ground at sixfields.

Like the majority on here I will not set a foot inside sixfields whatever was being offered. I will and I speak for my mates will set foot into the Ricoh when we do finally return Home after this fiasco has come to an end
 

abaldwin

New Member
Thank you for the support, I am only 3 weeks into the course so it's fine... I will improve, I'm sure of it.
Haha nah, I'm a stay-away fan too and I just follow it on BBC, he cannot shut that down!

The idea to do a campaign against SISU could be difficult but with the feedback on here, I'd have a lot of evidence for SISU hatred... so I'll consider that.
Thanks again!
 

abaldwin

New Member
Sure, my thoughts now entirely.
A campaign against SISU may be difficult but it's one that interests me
 

Nick

Administrator
I suggested getting on the Trust bus for free / cheap and going into the ground and I felt the evil looks go into some computers and then fly back out at me. It was like something off Iron Man.

Ain't nobody got time for dat!
 

skybluefred

New Member
We gotta get out of this place (Norhampton) if it's the last thing we ever do. NOOOOO
icon13.png
 

skybluebal

New Member
Hi there,
My name is Alex and I have just joined this site. It looks a good website and I'll hope to use it in the future.

However, I have been set an assignment to create a PR Campaign for our favourite sporting organisations. In my case, it is Coventry of course!

The campaign I've been thinking about is the idea to improve public relations with the club and fans by introducing a complimentary coach service from Coventry to Sixfields and back as a way of improving attendances. The coach currently costs £7.50.

The question is: Stay-away fans, if the club introduced a free coach service to Sixfields from Coventry and back, would you then attend the 'home' games?
Answers: Yes, No (and if you like, give a more detailed opinion on the idea).

Thanks for any responses in advance and see you at the Molineux tomorrow!

Who are you?
Who is your assignment from and with whom can we verify that?
How will this data be used and by whom?
How is CCFC your "favourite sporting organisation" when you have only just joined?
Why do you think the coach price is the reason for "stay away fans"?

I think 10,000 stay away fans have answered your question already, they are not staying away because of £7.50 coach price! Perhaps you should ready through the threads on this forum to get an understanding of the real issues.
 

skybluetony176

Well-Known Member
Hi there,
My name is Alex and I have just joined this site. It looks a good website and I'll hope to use it in the future.

However, I have been set an assignment to create a PR Campaign for our favourite sporting organisations. In my case, it is Coventry of course!

The campaign I've been thinking about is the idea to improve public relations with the club and fans by introducing a complimentary coach service from Coventry to Sixfields and back as a way of improving attendances. The coach currently costs £7.50.

The question is: Stay-away fans, if the club introduced a free coach service to Sixfields from Coventry and back, would you then attend the 'home' games?
Answers: Yes, No (and if you like, give a more detailed opinion on the idea).

Thanks for any responses in advance and see you at the Molineux tomorrow!

if you can get the coach to bring our team from sixfields back home to the ricoh i suspect you'll be on a PR winner. especially if there is no room for timmy and his buddies from shitsu.
 

Grendel

Well-Known Member
Who are you?
Who is your assignment from and with whom can we verify that?
How will this data be used and by whom?
How is CCFC your "favourite sporting organisation" when you have only just joined?
Why do you think the coach price is the reason for "stay away fans"?

I think 10,000 stay away fans have answered your question already, they are not staying away because of £7.50 coach price! Perhaps you should ready through the threads on this forum to get an understanding of the real issues.

I think its Timmy Tim Fisher
 

bigfatronssba

Well-Known Member
When over 3k are prepared to pay much more to travel over to Wolves then it should indicate that the cost of travel isn't the issue.
 

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