Why no shirt sponsor (9 Viewers)

tonyok

New Member
Does this mean that Mr Fisher is not telling the truth or in other words lying?

This on top of all the other misquotes, is he really an honourable person to be the spokesperson for SISU.

Is he the one damaging SISU on the PR front, maybe it should be him who loses his job next along with Baker as he is not a loyal and trustworthy spokesperson for Coventry?
 

Astute

Well-Known Member
Does this mean that Mr Fisher is not telling the truth or in other words lying?

This on top of all the other misquotes, is he really an honourable person to be the spokesperson for SISU.

Is he the one damaging SISU on the PR front, maybe it should be him who loses his job next along with Baker as he is not a loyal and trustworthy spokesperson for Coventry?

He isn't employed as a spokesman for CCFC. He is employed by Joy to help carry out all her shit plans and to try and get us behind them in their fight against CCC.

I would be very surprised if he wanted to come out with all the bullshit he does. But he is in a corner. The truth is so bad that he can't come out with it. He would get crucified by both Joy and us supporters although it has been proved in a court of law that he has been bullshitting us.

You had to smile when he said that the judge didn't have a clue about the law and got it all wrong :D
 

letsallsingtogether

Well-Known Member
He isn't employed as a spokesman for CCFC. He is employed by Joy to help carry out all her shit plans and to try and get us behind them in their fight against CCC.

I would be very surprised if he wanted to come out with all the bullshit he does. But he is in a corner. The truth is so bad that he can't come out with it. He would get crucified by both Joy and us supporters although it has been proved in a court of law that he has been bullshitting us.

You had to smile when he said that the judge didn't have a clue about the law and got it all wrong :D

Yes had to laugh at that myself then he expected the Judge who knows nothing to give them a re-match
Talk about burning your bridges:)
 

Hobo

Well-Known Member
I don't buy the rumour that he's a numbskull. He was head of risk management for an investment bank. That's not quite as impressive as it sounds, the risk managers don't necessarily understand much of the maths needed to calculate market risk (there are Phd maths spods called quants that do that). What it does take though is above average intelligence and very high political skills.

I suspect he is playing a careful political game - aimed at Joy not us. He's playing a holding role - delay, delay , delay - keep people quiet whilst Joy has max' time to bankrupt ACL. So basically he'll say almost anything. And BTW, it's because I think that is what is happening that I don't believe the Ricoh Return rumour.

The first paragraph I have little knowledge of but your assessment sounds reasonable.

The 2nd paragraph is bang on the money in my estimation. As I have said before, people question whether Fisher is doing a good job? Well that can only be measured by the remit he has been set...so only Joy will know!
 

RedSalmon

Well-Known Member
I don't buy the rumour that he's a numbskull. He was head of risk management for an investment bank. That's not quite as impressive as it sounds, the risk managers don't necessarily understand much of the maths needed to calculate market risk (there are Phd maths spods called quants that do that). What it does take though is above average intelligence and very high political skills.

I suspect he is playing a careful political game - aimed at Joy not us. He's playing a holding role - delay, delay , delay - keep people quiet whilst Joy has max' time to bankrupt ACL. So basically he'll say almost anything. And BTW, it's because I think that is what is happening that I don't believe the Ricoh Return rumour.

Absoluely spot on!!!
 

shmmeee

Well-Known Member
In what world are football fans bothered about having a sponsor on the shirt?

In a world where they're so bothered about the club's finances they'll accept a move 35 miles away on tenuous financial reasons?

You can't go on about revenue streams then not care about probably the biggest one.
 

Hugh Jarse

Well-Known Member
In what world are football fans bothered about having a sponsor on the shirt?

The world of parenthood!

Dad buys son a shirt (gog alonje it's not bad enough the boy is a CCFC fan) with no logo. Then the club gets a sponsor and hey ho, guess what? he has to buy another shirt with the sponsors name on.

To my way of thinking, this is devious marketing at it's very best. Nice one CCFC!
 

duffer

Well-Known Member
In what world are football fans bothered about having a sponsor on the shirt?

I'm not bothered about having a sponsor on the shirt - in fact aesthetically speaking I'd much rather not have one.

However it is a major revenue stream for most clubs, and it does reflect on how disorganised things are for us at the moment under our current owners. I'm not surprised that fans pick up on that.
 

fernandopartridge

Well-Known Member
In a world where they're so bothered about the club's finances they'll accept a move 35 miles away on tenuous financial reasons?

You can't go on about revenue streams then not care about probably the biggest one.

But the OP is not asking for financial reasons. I believe he's asking because in his mind the aesthetic of no shirt sponsor isn't right.

I'm not sure how much revenue it generates and doubt very much it being the biggest one.
 

Houdi

Well-Known Member
I'm not bothered about having a sponsor on the shirt - in fact aesthetically speaking I'd much rather not have one.

However it is a major revenue stream for most clubs, and it does reflect on how disorganised things are for us at the moment under our current owners. I'm not surprised that fans pick up on that.

Its just yet another example of how toxic the brand CCFC has become under SISU's continued ownership. I would imagine that most companies in the Coventry area, would probably view any connection to SISU having a negative image for their company, and would be more likely to damage their business profile, rather than enhance it.
 

torchomatic

Well-Known Member

torchomatic

Well-Known Member
I suppose before FFP we didn't have to think about it too much.

The same world as the ones that are bothered about pie money. I had never really given each a thought until recently.
 

shmmeee

Well-Known Member
A bit like food and bev, car parking, naming rights....?

No, not at all. Sponsorship and ticket revenue are by far the biggest parts of a club's income (along with TV money). The other stuff you mention barely scrapes in more than 1/4 of a million. Stadium naming rights maybe if it's a big nationally identifiable stadium, but usually they're going to pay off the cost of the stadium. The Ricoh pulled in £1m/year in it's prime and is streets ahead of any ground Sisu might build in terms of advertising power, not least because it's visible from the M6.
 

Sick Boy

Super Moderator
The Ricoh pulled in £1m/year in it's prime and is streets ahead of any ground Sisu might build in terms of advertising power, not least because it's visible from the M6.

Have to disagree with this.

Any ground that has CCFC playing will be ahead of the other. Without CCFC, would Ricoh have sponsored the stadium?

Why would you sponsor a stadium that has no major events in it just because it's by the m6?

You'd be better of paying a farmer some cash to stick an advertising board in a field.
 

duffer

Well-Known Member
But the OP is not asking for financial reasons. I believe he's asking because in his mind the aesthetic of no shirt sponsor isn't right.

I'm not sure how much revenue it generates and doubt very much it being the biggest one.

I'm sure the biggest revenue stream will be ticket sales. But you're not telling me that shirt sponsorship is insignificant.

Bristol Rovers seem to be talking about £50k season in L2:

http://www.totalfootballmag.com/other-leagues/league-two/sponsor-a-league-two-kit-for-1000/

A (dated) article from WSC talks about an average in L1 of £200k (that'll be more than we've made from season ticket sales so far):

http://www.wsc.co.uk/the-archive/40-Business-&-finance/1302-clothes-horses

Regardless of the specifics, aesthetics are a matter of opinion, but there's no denying that not having a sponsor on the shirt is costing the club a very significant amount of money.
 
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duffer

Well-Known Member
Its just yet another example of how toxic the brand CCFC has become under SISU's continued ownership. I would imagine that most companies in the Coventry area, would probably view any connection to SISU having a negative image for their company, and would be more likely to damage their business profile, rather than enhance it.

Some personal experience of this: The small company that I work for was looking at some PR in Coventry for something we're releasing locally. We were thinking along the lines of matchball sponsorship for a home game at the Ricoh.

There's no way we'd consider it now though - there's too much distaste locally for what's going on to even think about having our business associated with the club, even in this small way. Plus the fact, of course, that we'd be advertising our local service in Northampton, in front of a much smaller amount of people than we'd see at the Ricoh. I'm not entirely surprised that the club seem to be struggling to find a sponsor for the shirts.
 

Astute

Well-Known Member
Have to disagree with this.

Any ground that has CCFC playing will be ahead of the other. Without CCFC, would Ricoh have sponsored the stadium?

Why would you sponsor a stadium that has no major events in it just because it's by the m6?

You'd be better of paying a farmer some cash to stick an advertising board in a field.

Breaking news.

Ricoh are going to sponsor Sixfields next season as Coventry City are going to be playing there.
 

Terry Gibson's perm

Well-Known Member
Have to disagree with this.

Any ground that has CCFC playing will be ahead of the other. Without CCFC, would Ricoh have sponsored the stadium?

Why would you sponsor a stadium that has no major events in it just because it's by the m6?

You'd be better of paying a farmer some cash to stick an advertising board in a field.[/QUOTE




I think if you look back to when Ricoh signed up they believed most of the advertising value was in the brown signs on the motorway and that the sign is visible from the M6 when people are sitting in traffic. Quite happy is anybody wants to look back to prove me wrong but I can't be that bothered as I waste enough of my life on CCFC.
 

torchomatic

Well-Known Member
Nice diversion.

Breaking news.

Ricoh are going to sponsor Sixfields next season as Coventry City are going to be playing there.
 

torchomatic

Well-Known Member
I know. Tell me about it. I lost count of the amount of Audi's I bought after seeing the massive sign on the side of Fort Dunlop that time.

not least because it's visible from the M6.
 

Como

Well-Known Member
Reminds me years ago, Wimbledon playing Man U and it was pointed out that Man U received more income form Programme Sales than Wimbledon do from Ticket Sales.

A couple of questions:

Which other professional team does not have a short sponsor, are we unique?

What sort of Company would want to be a Cov shirt sponsor? Apart from SISU's lawyers.
 

Astute

Well-Known Member
Nice diversion.

Diversion? Do you mean from the M6 to the M1?

So do you disagree with sick boy that they didn't want to sponsor the ground and it's location but they wanted to sponsor CCFC? Well CCFC are at a different ground now so they will sponsor it if that is the case.

Or do you agree that he could be wrong?
 

shmmeee

Well-Known Member
I know. Tell me about it. I lost count of the amount of Audi's I bought after seeing the massive sign on the side of Fort Dunlop that time.

Marketing doesn't work?

Don't tell Grendel, he'll be out of a job.

You're justifications for your position get more and more ridiculous every day.
 

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