I really feel like too many people have a very soft attitude towards this. There's a 5 million difference there, we aren't talking about a couple of grand. That difference alone would be more than we have made in players sales for about 5-10 years. People are seeing the 17 million and getting excited but in reality we could get quite a bit more for him. The transfer window isn't even open yet...
We need to maximise the amount of money we get for him as soon as we can do that, but that doesn't just mean accepting what the first club want to bid. Are we seriously of the mindset that no one else would offer more for him? He's one of the most sought after players we have had certainly in my lifetime. They'll be clubs out there that will offer more.
It staggers me that some people are saying we shouldn't pay 20k a week to Hamer, but at the same time are happy to let Gyokeres go for a cut-price deal just so we can play football manager on recruitment over the summer. Play hardball, start a bidding war, and get it wrapped up in as timely fashion as is possible. We know he is going for absolute certainty so there's no excuse to sit there and say we didn't have money to spend. We should be brave and astute, get as much as we can. There's a real tinpot mentality ingrained in some and it needs to change.