I've been trying to judge the tone of the statement more than anything she says. I think historians call this the 'unwritten message' and, although it will have been written by her PR, it does sound basically positive.
Can we for instance safely assume that she's not going to liquidate the club? Still not sure, but she does seem to be relishing the challenge. Maybe the team's resurgence has genuinely inspired her and she's caught the football bug. These things do happen, even to she-wolves like Joy!
And, she is clearly in total personal control of the club now - notice how the statement moves from what 'we' have done to what 'I' am doing.
These are just straws in the wind but if, and it's a massive if, she no longer just wants to get out of the mess with the smallest losses or merely wants to get her hands on the stadium, but instead genuinely wants the club to succeed, she could prove to be a formidable leader of CCFC. Think the love child of Delia Smith and Roman Abramovich. At the very least she is talking to us now.
I hope you are right but a leopard cant change its spots.
None of the following is very recent, (lets all sing together March 2011) but bears consideration at this time of joy & goodwill.
JOY SEPPALA, chief executive of Sisu Capital, does not look like “one of London’s most ballsy traders”. A smartly dressed 44-year-old Finnish-American blonde, she likes to describe herself as an investor.
But, according to rivals, appearances are deceptive. Seppala is a force to be reckoned with. “She has balls of steel,” said one.
Seppala has a reputation for playing hardball in the distressed-debt market — demanding that companies and administrators “stand and deliver” what she believes her investors are due.
From an anonymous building in London’s Mayfair, Seppala and her 15 staff run an $800m (£460m) hedge fund that specialises in investing in troubled companies. It looks for firms whose debts are undervalued and trading at a large discount to their face value.
Sisu is one of a number of hedge funds that, having taken over company debts, are refusing to play by the traditional rules. They are making waves — resorting to the courts and even threatening to bid for companies — to get what they believe is rightly theirs.
Administrators to bankrupt companies accuse the hedge funds of blackmail — holding out and refusing to agree to a deal until they secure a larger payout for themselves — at the expense of other creditors. With the rows often ending in costly long-running legal battles, many administrators, they admit, quietly concede to the demands. “It is like dealing with sharks,” said one.
In Finnish, sisu means “inner fortitude, inner strength, and guts”. In recent months Seppala, whose father came from Finland, has probably needed all the sisu she can muster.
A bitter and long-running battle with KPMG, the administrator to the power company TXU Europe, ended in a rare courtroom defeat for Sisu.
TXU Europe was one of the biggest-ever insolvencies in Britain — with a large number of creditors and different tranches of debt.
Seppala believed that the deal proposed by KPMG was unfair. The tranche of bonds Sisu held entitled her investors to a better deal, she argued. Seppala also believed that the administrator faced a conflict of interest.
But a High Court judge sided with KPMG. For Sisu, which prides itself on its due diligence and its thorough research, it was a big blow. Worse still, the judge criticised Seppala’s evidence.
“I fear Ms Seppala has a distorted recollection of some events ... she is also prone to exaggerate — the respondents would characterise it as lying but I give her the benefit of the doubt on that,” said Mr Justice Warren.
“She had many other business matters on her mind and when it came to producing her witness statement and giving her oral evidence, her recollection was not, I think, as accurate as she would like to make out.
