Probably be more beneficial for us. Promotion is the aim. Front of shirt will be worth a hell of a lot more in the PL.
We will have to wait for our bonanza. But Monzo will get something out of this year. More Cov fans signing up for accounts for a start. Then the exposure of national TV coverage at games, far more than just a 30 sec advert on ITV. And if they're involved in our commercial outreach, that could draw more customers in as well.
They won't spend money on us unless they see a financially viable path for themselves too.
But ultimately, noone will know what the real benefits will be for either party for a few years.
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