Calista
Well-Known Member
I thought I read somewhere that “SISU” was Joy’s business philosophy and in Finnish meant something like “fight to the bitter end even when everyone thinks you are wrong”. But I just typed it into Google Translate, and quite wonderfully it just said “Go” :laugh:
(To be fair, it offered some alternatives like “perseverance”, and it’s fair to say we’ve seen a bit of that)
(To be fair, it offered some alternatives like “perseverance”, and it’s fair to say we’ve seen a bit of that)