What if that opinion is just different to yours?
Then if it's stated openly and accepted as an opinion, so be it.
The Sun, for example, wears its opinions pretty openly. I disagree with them, I choose to say I disagree with them and why... but they are there.
Les reid gave his opinion and many disagreed. So be it, it stimulated debate... but it was put out there. Likewise, Andy Turner has offered some strong opinions.
The neutrality of a media message is a myth. 'Neutrality' in itself positions in a certain way... What's chosen to omit can be as important as what's presented.