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For Sunderland it was £30 for adults and £5 for kids, so £35 compared to £62 for parent and child at the CBS.

People missing the point that these higher prices WON'T result in higher revenues if people refuse to pay it. The 1st cat A game of the season there are poor matchday sales and an away fan boycott. What are people missing here?

There is no chance there will be more home fans for the Sunderland game than the Boro game, it will be less and like you say, should be a lot more given it's not televised. These prices are biting, but people still trying to argue they are not, so going round in circles. Club have made an error...

No, we opened block 27 and blocks 4 and 5 on the Saturday, one week before the game. None of those blocks opened yet.

150 out of 1500 or available. They are hardly flying out. Blocks 4, 5 26, 27 and half of 25 not opened yet.

Not sure they can, but who would object to lowering kids pricing below £25? Sunderland took nearly 6K to Preston last week I think. If they only bring 2K here it is quite telling.

Away end seat map atm: Can't see them selling out. Might be a late surge though.

Forget 19,000 of those, we're in for the season. We have around 11000 tickets to sell game by game. So far, for next week, between us and Sunderland we've sold about 3000 total. This price is clearly impacting on this so it needs to be reviewed. It was a real opportunity this season to fill the...

Although it does happen routinely in the PL with the price cap.

Well it is having a material impact on home sales, we're hardly selling any.

We charged them £34 last season. As for Leicester, they did charge us £35, they are one of the most expensive in the league and yet still cheaper than us, but they also charged only £7 for youngsters. So £42 for Leicester against the £62 we are charging for parent and young child for...

Oh come on, you know the point being made here, because these prices impact on our fans too. If pricing is based on demand, but the demand disappears because of the pricing, the pricing is wrong? People keep banging on about maximising revenues, prices are like this because we need the money...

They easily sold the 3k we gave them last season for an early kick off on sky. They may well shift a load more this week, but with 30000 st holders, to have only sold 1400 before general sale suggests the calls for a boycott have been effective. Maybe a lot of them will cave as the game...

That's a nice glass half full reply! If it's the case that Sunderland fail to sell more than 2K for a Saturday 3pm game, owing to a boycott over pricing, then that is pretty significant? We should really be getting high 20s for this game.

Have seen it said that Sunderland have only sold 1400 ahead of general sale tomorrow (not sure if true but tickets have made general sale which is rare for them). If so, and the calls for a boycott are being heard, then you'd hope the club look at this again, especially kids pricing. Our sales...

The quality of the league does shift season to season, and last year it was at its weakest for some time. A team making the playoffs with 69 points, pretty rare that. Some seasons teams in 8th finish on 78 points. The low points tallies last season doesn't itself point to lower quality of...

The Gyokeres song was great. Not too long, not too complex and when sung with gusto the last line was proper noisy.

It is pleasing. Despite people saying, correctly, that possession stats are often meaningless in the context of a game, it is clearly the intention of MR to change our style back to one based on playing out the back, keeping the ball and bossing games. Swansea will often have more of the ball...

One thing I can be sure of is that Ellis Simms is not reading the Ellis Simms thread on SBT. As long as he is getting support from the stands (which he is), then why are people getting so upset at some of the criticism on here? Why do people take it so personally? I think he'll come good, just...

What's all this hysteria about? Support from the crowd at all 3 games has been positive, as it has been for several years. We back the players superbly. That's what matters. If Geoff from Wyken wants to whinge about Da Silva's choice of moisturizer on tik tok, who gives a fuck? People are...