Everyone on here is in agreement that SISU's #1 priority is profit?
Ok, so far SISU are about 40m whatever in the red, if you disagree on the figure, the point is, they're in the red. They buy the stadium, but according to facts (shared by OSB) we'd still be losing 1-2m a year, so it is clear owning the stadium wouldn't end all our problems, it will only cut losses, but they're still in the red, where can SISU make big £€$¥ everybody? Where's the only place they can turn this investment around from losses, to profit? The prem, you get 40m just in TV money and say if we get promoted via playoffs, 90m in instalments. Guys, of course I could be wrong, but IMO, SISU are 'going for it' as they're cant afford to lose more money, that's why we're going to try and 4/4 in Jan, that's why we've back the 3 managers this year and brought in 16 odd players (too many to keep track of) and we've seemingly already replaced McG with Clarke and he hasn't gone anywhere yet, we've seen a complete turn around in policy because SISU are in last stand and getting desperate.
They only way for SISU to make a return on their investment is to reach the prem.