"New Era as CULFC
Date: 04 July 2015 at 10:38:00 by Jade Ogle
Announcing exclusively to BBC Coventry & Warwickshire, Coventry City Ladies football club will no longer operate under it's current branding.
After 24 years of affiliation with Coventry City the club has decided it was in its best interest to merge with up and coming non-league side Coventry United.
The 2015/16 FA Women's Premier league season will see the new Coventry United Ladies compete in the Southern Premier wearing the colours of the City's crest; Red and Green.
The deal secures the long term financial future of the club and its junior sections, whom will also become Coventry United.
Director of football Tom Stack thanked Coventry City for all their support 'This is a new era, an exciting era and naturally we would like to thank Coventry City for all they have done for us.'
Club Chairman Tim Kalns had this to say about the change "this was not an easy decision to make. Coventry City Ladies are a long established club that have been playing at the top level in the Women's game in recent years, and can arguably lay claim to have been the most successful side in the FA Women's Premier League over the last four seasons'
' We do however remain ambitious; the next step is Super League status.... so discussions have been going on behind the scenes for a number of weeks about how we can get the right structures in place to progress this club toward semi professional status.'
"The board have been in negotiation with Coventry United for a while and believe we now have an agreement in place that will give us the best possible platform to enable the club to move forward.'
' We will retain our own independent board of directors, our intellectual rights and history Coventry City Ladies FC. All current partnerships, facilities, staff and League status are unaffected. What you will see is a different kit and a different badge.'
'We look forward to the new collaboration with Coventry United, they are an ambitious new club with a great future....in both the men's and the ladies' game!"
http://www.cclfc.co.uk/news/new-era-as-culfc.aspx